Clean beauty, delivered

Skinthatholdsthelight

Barrier-first formulas with the actives named on the front of the bottle. No filler, no guesswork, shipped worldwide.

4.9 from 12,400 reviewsCruelty freeDermatologist tested
Skin that holds the
Serum No. 01 · Barrier Repair
Est. 2021 · Small batch Ledger No. 004
Written on the
Batch 001, our kitchen table
  • 8 ingredients max
  • 300-person wear test
  • Glass
  • not plastic
  • Refill program
  • 42 countries
Our story

Written on the back of the bottle

We started because reading an ingredient list should not feel like homework. Every formula here is short enough to understand, tested on the people who make it, and priced without the counter markup.

  1. 01
    2021

    The first batch

    Forty bottles, poured by hand, sent to forty people who promised to be honest about them.

  2. 02
    2023

    The short list

    We cut every formula to eight ingredients or fewer, then printed the reason for each one on the label.

  3. 03
    2024

    Tested on us first

    Six months of wear-testing with a panel of 300 before a single product goes near the shelf.

  4. 04
    Today

    Shipped worldwide

    Same formulas, same prices, delivered to 42 countries from three regional warehouses.

Amara ReyesFounder & formulator

Never tested on animals · Shipped in glass · Refills from 2026

Around the clock

Your skin keeps its own hours

Drag the dial and travel a full day. The light changes, and so does the step your skin is asking for.

--:--Drag to travel the day

The day, step by step

  • CleanseA milky wash that lifts the night without stripping the barrier.
  • TreatThree drops of barrier serum, pressed in while skin is still damp.
  • ProtectSPF 50 as the final layer, reapplied before you leave the house.
  • RefreshA mist over makeup when the afternoon light goes flat.
  • Double cleanseBalm first to melt the day, then the milk to finish.
  • RepairRetinal night cream and a sleeping balm sealed over the top.
Morning · Evening · Weekly · One routine Shop the routine
Shop the ritual

Every step, mapped to your skin

Four products, in the order your skin wants them. Tap any point to shop that step.

Morning routine · 4 steps · 6 minutes
Verified reviews

Six weeks, six honest strips

Unedited, unpaid, and published in the order they arrived. The blush line on each strip rises with the rating.

4.912,418 verified reviews
  • Three weeks in and the flaking around my nose has gone. I stopped needing to patch foundation over it, which I honestly did not expect from a serum.

    Elena MarchettiMilan, ItalyBarrier Repair Serum
  • I have used retinol for nine years and this is the first buffer cream that did not pill underneath it. The texture is the entire reason I reordered.

    Priya RaghunathanToronto, CanadaCeramide Cream
  • Fragrance free actually means fragrance free here. Two other brands flared my eczema last winter. This one has not touched it once.

    Amina DialloParis, FranceCleansing Balm
  • Shipping took nine days to Leeds, so order early. The SPF itself leaves no white cast on my skin tone and sits under makeup, which is rare.

    Hannah WhitfieldLeeds, EnglandDaily SPF 50
  • Bought it for my daughter and ordered a second bottle for myself a week later. The dropper measures properly instead of running down the side.

    Yuki TanakaOsaka, JapanNiacinamide 5%
  • Eight ingredients and I can pronounce all of them. After twelve years of trying things, the texture on my forehead is finally calm.

    Marta KowalczykKrakow, PolandHydrating Essence
The film

Watch the ritual come alive

Sixty seconds, four steps, one glow. Choose a chapter to jump straight to the step you care about.

Reel No. 01 · The Morning Ritual
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Chapters

Filmed in natural light · No filters · Real skin Shop the routine